The official launch for DeFacto took place at Amanah Mall, Link Road Model Town, Lahore. Defacto is an International Turkish Clothing brand that specializes on making trendy & affordable clothing. At Defacto you can find styles for men, women and kids. The event was coordinated by us (Pehchan Digital, a Marketing & PR company). The decor for the event was organized by Sajawat. Guest appearances were made by well known celebrities & socialites such as Ali Azmat, Asrar, Syed Ali Haider & OPM. Pehchan Digital also invited local lifestyle & fashion bloggers such as #RaiAzlan of MediaSpring Pk #MahamSyed #FaryalSyed #HudaKhawaja #HiraAsim #Waleed to attend the event and partake in the celebration of the store launch. Defacto is located on the ground floor, left side of Main Entrance of Amanah Mall. Head down to Defacto today to pick up styles that are on trend and inexpensive.